Build the bridge between you and your success by joining one of our committees, attending our events, and connecting with our partners.
The MAA is a career association in marketing, communication, management, and consultancy.
Why joining a committee was a great decision by Romy Boer We’ve probably all heard it several times: students in this day and age have it all! And are just spoiled and lazy, back in the days we really had to work hard, people used to have character, blah blah blah… But if this is […]
4 Reasons to do a board year! By Jasper Wolff 1. Developing yourself It may sound like a cliche, but well cliches are based on some truth. Of course your book knowledge is important, gaining a degree in a specific subject or direction is the base of your career. But really managing and coordinating people […]
Neuromarketing, what is it?
Neuromarketing, what is it? by Romy Boer The term “neuromarketing” is growing in popularity. Advertising agencies everywhere market one of their unique selling points to be “the usage of neuromarketing” – but what does this fancy term actually entail? When I hear the term neuro, the first thing that I think of is difficult brain […]